Look at video usage in real estate marketing from a different view, with […]
Engaging Real Estate Video Content for your Website
- At Virtuets, we help real estate professionals grow their business! -
Visual content drives engagement. Viewers spend 100% more time on pages that have videos on them.
Engaging Website Content
Viewers retain 95% of a message when they watch it in a video compared to 10% when reading it in text.
Get More Listings
73% of homeowners say they are more likely to list their home with an agent who offers to create a video for their property.
Video is the fastest way to share information. It’s not just fast, it’s emotional and believable. At Virtuets we are dedicated to helping real estate agents and brokers market their listings and themselves online! Our team of designers, real estate brokers and programmers have developed a simple but effective way for agents to easily add engaging video content to their websites. According to a study by aimClear, Consumers are more likely to select a video result in a Google search compared to text. Landing pages with video have up to 800% more conversion than the same page without a video, and videos are shared 1200% more times than links and text combined. In our age of sharing, your reach can be even wider, if you’re creating content that your users want to share. (Source: SimplyMeasured)
Content retention is much better with video. According to Brainshark, the information retained in one minute of online video is equal to about 1.8 million written words. That’s equal to 3,600 blog posts or web pages!
What about search engine results? Well, according to MarketingSherpa, video attracts two to three times as many monthly visitors and doubles their time spent on the site. On top of all of that, you see a 157% increase in organic traffic from search engines by including more video on your site. And if you’re dying to show up on the front page of Google search results (and who isn’t?), you have a 50x better chance of achieving a page 1 ranking with video according to Forrester Research!
Video usage in real estate marketing isn’t up-and-coming – it has arrived. And […]